Cécile Cassel has been unveiled as the new face of Rochas fragrance Secret de Rochas. The fragrance was launched in Dubai late last month at an exclusive cocktail evening  celebrating the heritage of Rochas. Cécile was in attendance.  “I was very touched when Rochas approached me, because its a brand that’s been close to my heart for many years,” says Cécile Cassel. “Whether it was in the bathroom of my mother, or grandmother, I love perfume, it’s like clothing.”

Secret de Rochas is due to launch this December.

Credits include: Client, Rochas; Campaign, Secret de Rochas.