The importance of the moving image in communicating ideas is not lost on the house of Valentino. A 90-second video treatment of the Spring / Summer 2014 campaign by Craig McDean starring Esther Heesch was released yesterday and duly extends the concepts covered in the print campaign, which debuted in January of this year. Sun-bleached exposure reinforces the desert setting, which is central to Pierpaolo Piccioli and Maria Grazia Chiuri’s ready-to-wear collection for spring.
Please visit YouTube/Valentino to see more of the advertising campaign.
Credits include: Client, Valentino; Campaign, Spring 2014; Photography, Craig McDean at Art + Commerce; Styling, Karl Templer.