Come to think of it, the name Dani Witt has a ring to it. It suggests an intellectual agility, a sharpness of mind. Dani Witt, Dani Witt, Dani Witt…could say it all day long. The Fall 2015 Zara TRF campaign deploys the interlocutory imperative “say your name” to great effect alongside sumptuous portraits by Matteo Montanari. The fiery Brazilian is photographed in warm colors on the streets of London, which will surely appeal to the younger set that is TRF’s market. Whatever your name is, say it, but only after saying Dani Witt a dozen times or so.

Please visit zara.com to see more of this campaign.

Credits include: Client, Zara; Campaign, TRF Fall 2015; Photography, Matteo Montanari.

Dani Witt for Zara TRF Fall 2015 (Photography: Matteo Montanari)

Dani Witt for Zara TRF Fall 2015 (Photography: Matteo Montanari)