At this point any excuse to feature Lucky Blue in a headline even loosely associated with men’s fashion is a practice de rigueur for editors across the land. With 1.3 million Instagram followers it would be foolhardy not to do so, which is not to take anything away from the Autumn / Winter 2015 cover of 10 Men featuring, wait for it, Lucky Blue! No sir, fact is the bandwagon moment for publications and brands alike has not looked more inviting that it does now. Lucky is currently starring in campaigns for Tom Ford, Moncler, Philipp Plein, and more, as well as a slew of editorials, not to mention timely think pieces in The Cut and the Wall Street Journal. Now is always a good time to feature, which is precisely what 10 Men has done for its latest issue in an all-Coach cover story by photographer Magnus Unnar and stylist Garth Spencer. He should be so Lucky…

Credits include: Publication, 10 Men N°42 Autumn / Winter 2015; Title, “I Should Be So Lucky”; Photography, Magnus Unnar; Styling, Garth Spencer; Hair, Dennis Gots at The Wall Group; Makeup, Sandra Ganzer at Jed Root; Photography assistance, Tyler Ash; Fashion assistance, Will Johns; Production, Helena Martel Seward at HMS Production and Wendy Montoya; Location, Box 24 Studio; Thanks, The Standard Hotel, West Hollywood.

Lucky Blue | 10 Men Autumn / Winter 2015 (Photography: Magnus Unnar)

Lucky Blue | 10 Men Autumn / Winter 2015 (Photography: Magnus Unnar)