The all-new world that Alessandro Michele has managed to create in less than a single calendar year after taking the creative helm at Gucci in January 2015 is nothing short of extraordinary. No one is suggesting the 43-year-old designer from Rome is working for some fly-by-night upstart, on the contrary, he’s producing at a high level for a luxury giant. The Holiday 2015 campaign for the house, which has been dubbed Gucci Gift, features none other than Emily Butcher. Readers will of course recall the English beauty having walked for Gucci this past September in Milan. She continues that stride in this hypnotic short film by photographer and director Harley Weir. Of the course of the nearly two and a half minute film there are plenty of gifts bestowed, but none are quite as radiant as Emily herself, which is something surely not even the accomplished designer would dare begrudge.

Credits include: Client, Gucci; Campaign, Holiday 2015; Clothing design, Alessandro Michele; Direction, Harley Weir; Styling, Francesca Burns; Hair, Duffy; Makeup, Lynsey Alexander.