When Richard Avedon accepted a commission in late 1978 by the Amon Carter Museum of Fort Worth, Texas, there was no guarantee of success. His brief was to capture the American West through its people and in the following spring at Rattlesnake Round-Up in Sweetwater, Texas he did just that. Avedon’s subsequent portraits of everyday folk, a trucker, an oilfield worker, a drifter, would later become the basis of his book In the American West (1985), which is widely regarded to be his most enduring work. The sight of model Dallas Sessoms (also known as lil dalla$) wearing a cowboy hat and denim, shot against white backdrop on the opening page of a story by photographer Albert Watson running in the April 2018 issue of Vogue Japan certainly calls to mind Avedon’s commission. It would be difficult to argue otherwise. Instead, readers can simply admire the Asheville, North Carolina native in visceral detail, port-wine stain and all. Go West, dear reader, go West.

Credits include: Publication, Vogue Japan April 2018; Title, “Go West”; Photography, Albert Watson; Styling, Sissy Vian and Paul Sinclaire; Hair, Ashley Javier; Makeup, Fulvia Farolfi for Chanel; Manicure, Honey at Exposure NY; Casting, Piergiorgio Del Moro for DM Casting at Exposure NY; Men’s casting, Walker Hinerman.

Dallas Sessoms | Vogue Japan April 2018 (Photography: Albert Watson)

Dallas Sessoms | Vogue Japan April 2018 (Photography: Albert Watson)

Dallas Sessoms | Vogue Japan April 2018 (Photography: Albert Watson)

Dallas Sessoms | Vogue Japan April 2018 (Photography: Albert Watson)