In recent years verbal expression at some point gave way to the visual. Instagram in particular hastened this shift in communication or at the very least made it a whole lot easier. Users failed by words could readily deploy images to express the emotions they felt, which when paired with the hashtag mood gave birth to an entire genre of social media. With little to no effort required, #mood nevertheless does the heavy lifting in the production of meaning when paired with a still image, animated GIF, or video. The success of this social media genre has gone full circle wending its way into print. The latest issue of Unconditional adopts the form for a story starring none other than Jessica Miller. Fresh on the heels of her rocking runway appearance for Alexander Wang this past Sunday, Jessica lets her natural beauty come to the fore in this story titled “#Mood” photographed by Alexandra Nataf and styled by Ilona Hamer. “After the hibernation period of winter and far too much time wishing we were somewhere else, we took Jessica to a warmer clime to be present in nature, away from a screen and bring in the new summer #mood.” And what a mood! Jessica as ever imbues the page with her timeless beauty, but readers knew as much when they read the hashtag title.

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Credits include: Unconditional Nº7 Spring / Summer 2018; Title, “#Mood”; Photography, Alexandra Nataf; Styling, Ilona Hamer; Hair, Conrad Dornan at Bridge for Oribe; Makeup, Pamela Cochrane at Bridge; Production, Denise Shenton; Casting, Megan McCluskie.

Jessica Miller | Unconditional Spring / Summer 2018 (Photography: Alexandra Nataf)

Jessica Miller | Unconditional Spring / Summer 2018 (Photography: Alexandra Nataf)