Anok Yai is the genuine article. Were she something else, then the viral sensation experienced last October today would be little more than blip. As it turns out, however Anok was all but destined for the career that has developed at a rapid clip since inking a worldwide contract with Next Management. Soon thereafter came an historic show opener at Prada, followed by a campaign for the Italian luxury fashion house. Today, however comes news for Anok that a select few models in their careers ever even experience. Word broke on Instagram Thursday morning when Estée Lauder announced its newest Estée Model, Anok Yai! Her rise cannot be described as anything but meteoric. To go from zero to beauty contract in the span of 261 days is astonishing, something the likes for which Anok seems to have been preordained. “I am still in shock that I’ve landed a beauty contract. It’s honestly a dream come true,” says Anok speaking with People. “When I look back at the past year I am so grateful for all of the experiences I’ve had and for all of the people who have taken a chance on me.”

Visit esteelauder.com to read more.

Anok Yai joins Estée Lauder family (Photography: Courtesy Estée Lauder)

Anok Yai joins Estée Lauder family (Photography: Courtesy Estée Lauder)