Ciao, ragazzi! There is a pair of tables toward the back that are perfect, well suited in fact for the MSGM Fall / Winter 2018 advertising campaign featuring Lukas Muti and Federico Spinas. Founded in 2009 by Massimo Giorgetti, MSGM is something of a love letter to Milan and the fashion ideals it embodies. That tradition has unwavered over the past decade and is well and truly alive in the campaign photographed by Alasdair McLelland under the creative direction of Katie Grand. Lukas and Federico featured in the corresponding runway show back in January of this year, the lineup of which was largely drawn from castings conducted at the universities in Milan. All these months later, however Lukas and Federico can enjoy their night out now having had their modeling pedigrees confirmed with a genuine campaign. Perfetto!

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Credits include: Client, MSGM; Campaign, Men’s Ready-To-Wear Fall / Winter 2018; Creative design, Massimo Giorgetti; Photography, Alasdair McLellan; Styling, Katie Grand; Hair, Anthony Turner; Makeup, Miranda Joyce; Casting, Anita Bitton at The Establishment NY.

Lukas Muti & Federico Spinas for MSGM Fall / Winter 2018 (Photography: Alasdair McLellan)

Lukas Muti & Federico Spinas for MSGM Fall / Winter 2018 (Photography: Alasdair McLellan)